Awareness Day Post (International Day of...)
Timely post for relevant awareness observance
The Prompt
The Prompt
Create a social media post for [AWARENESS DAY NAME] on [DATE] for [ORGANIZATION NAME], directly tied to our work in [MISSION AREA/ISSUE] and audience [AUDIENCE], to publish on [PRIMARY PLATFORM].
The post should:
- Follow this structure: 1) concise hook naming the day and why it matters; 2) what we do about it (program or service); 3) 1 proof point ([IMPACT PROOF] or [PROGRAM EXAMPLE]); 4) clear action with link [RESOURCE/LINK].
- Be 80-120 words, plain language (6th–8th grade), active voice.
- Use [TONE]: FORMAL (policy/funder-facing, precise, respectful), WARM (community-centered, invitational, hopeful), or CASUAL (friendly, conversational, emoji-light).
- Include hashtags: [OFFICIAL HASHTAG], [ORGANIZATION HASHTAG], plus 1–2 niche/specific tags [NICHE HASHTAG 1-2]; avoid generic overcrowded tags beyond these.
- Localize the post with [LOCAL/COMMUNITY ANGLE] and/or tag a relevant partner [PARTNER HANDLE OPTIONAL] if collaboration is real.
- Specify a realistic original visual we can produce quickly (e.g., staff/participant photo with consent, simple stat graphic, program-in-action shot). Avoid trauma or exploitative imagery.
- Provide image ALT TEXT (120–150 characters) that is respectful, people-first, and descriptive.
- Include a posting time window (6–8 a.m. local) and note if time-sensitive content warrants earlier scheduling.
- Add one prewritten moderator reply (1 sentence) to common comments/questions and any needed content warning.
- If we do not have genuine relevance to this day, recommend skipping or suggest a more aligned observance.
- Optional: add [SIGN-OFF OPTIONAL] if the platform/style calls for attribution.
Quality principles: Be specific and authentic—show what we are doing, not just “raising awareness.” Avoid clichés (“we stand with,” “join the fight”), jargon, savior framing, or trauma details. Prioritize dignity-first language, concrete actions, and a link that delivers value (guide, resource, volunteer shift, donation form).
How to Customize
- Replace all [BRACKETED] fields with your specific information
- Adjust tone and length as needed for your audience
- Review and personalize before using
Pro Tips
- Test this prompt with your preferred AI tool before using in production
- Always review AI output for accuracy and appropriateness
- Customize outputs to match your organization’s voice and brand
Related Prompts
(See other prompts in the communications category)
Example Outputs
Compare scenarios: We tested this prompt with 3 different nonprofit contexts. Each scenario shows outputs from GPT-5, Claude, and Gemini. Select a model above each scenario to compare.
Small Community Org
Rural food pantry serving low-income families across two Kentucky counties; volunteer-driven with partnerships from local farms and churches.
View scenario details
Hunger Action Day is Sept 5—because no Clay or Jackson County neighbor should miss a meal. At Pine Valley Community Pantry, we improve rural food security through weekly pantry hours and our Friday Mobile Market at the old Pine Valley High School lot, serving neighbors in McKee, Oneida, and surrounding hollers with local farm partners across Clay and Jackson counties. In 2024, we provided 72,400 meals—45% were fresh produce grown within 30 miles. Lend two hours this month: sign up at https://pinevalleypantry.org/volunteer. Your time keeps good food moving to families close to home. #HungerActionDay #PineValleyPantry #RuralHunger #MobileFoodPantry
Suggested visual Program-in-action photo: volunteers loading crates of local produce at the Friday Mobile Market (old Pine Valley High School lot). Simple overlay: “72,400 meals in 2024 • 45% local produce.”
Image ALT TEXT Volunteers load crates of local tomatoes, corn, and milk into a neighbor’s trunk at the Friday Mobile Market; sign lists McKee, Oneida, and hollers.
Posting time Schedule between 6–8 a.m. local (ET) on 9/5. No time-sensitive details—standard window is fine.
Moderator reply (paste-ready) Thanks for asking—sign up for a two-hour volunteer shift or see current roles at https://pinevalleypantry.org/volunteer.
Content warning None.
AI Evaluation Details (Score: 8.4/10)
This is a strong, usable output that demonstrates specificity, local grounding, and dignity-first framing. It successfully avoids clichés and provides concrete details about programs and impact. Minor weaknesses include exceeding the word count slightly and missing the partner tag, but overall it would require minimal editing before publication.
- • Excellent use of hyper-local details (McKee, Oneida, hollers, old Pine Valley High School lot) that create authentic community connection
- • Strong adherence to warm tone with invitational language ('Lend two hours,' 'Your time keeps good food moving') that avoids savior framing
- • Specific, dignity-respecting visual suggestion with practical overlay text and detailed ALT text that follows accessibility best practices
- • Clear call-to-action with concrete ask (two hours) rather than vague 'get involved' language
- • Impact proof integrated naturally without being boastful; 45% local produce detail reinforces community partnership angle
- • Moderator reply is practical and paste-ready, addressing likely volunteer questions
- • Follows the 4-part structure requested (hook, what we do, proof point, action)
- • Word count is approximately 95 words in the main post, which fits the 80-120 range, but the first sentence after the hook is quite long and could be tightened for better Facebook readability
- • Missing the partner tag @LaurelRidgeFarmKY that was specified in the scenario—this would strengthen the collaboration visibility
- • The phrase 'improve rural food security' in sentence two is slightly more formal/jargony than the otherwise plain language; 'bring fresh food to neighbors' would be more consistent with 6th-8th grade reading level
- • Hashtag placement could specify whether these go in the main post or first comment (Facebook best practice varies)
Mid-Size Professional Org
Chicago-based nonprofit providing school-based mental health services; staff of clinicians and program managers; funded by foundations and corporate CSR.
View scenario details
On World Mental Health Day (Oct 10), we focus on what helps students learn: mental health. Chicago Minds Collaborative delivers school-based counseling, bilingual support, and trauma-informed small groups with @ChiPubSchools, centered on Black and Latinx youth. Focused on Englewood, Little Village, and North Lawndale school communities. Partner schools saw a 21% drop in chronic absenteeism. School district leaders, CSR teams, and foundations: review our 2025 impact brief and explore site-based partnerships that fit your goals: https://chicagominds.org/impact-brief-2025.pdf. - Dr. Amara Lee, Executive Director #WorldMentalHealthDay #ChicagoMinds #SchoolBasedTherapy #CommunityPsychology
Suggested visual: Simple stat graphic in brand colors showing “21% drop in chronic absenteeism,” with a small Chicago map highlighting Englewood, Little Village, and North Lawndale.
Image ALT TEXT (120–150 chars): Graphic with Chicago Minds logo reads “21% drop in chronic absenteeism at partner schools,” over a Chicago map highlighting Englewood, Little Village, North Lawndale.
Posting time: Publish between 6–8 a.m. CT on Oct 10, 2025; schedule by 6:15 a.m. CT for day-of visibility.
Moderator reply (prewritten): Thanks for reaching out—please review the impact brief and email partnerships@chicagominds.org to explore a school or CSR partnership.
Content note: Discusses youth mental health in schools; no trauma details.
AI Evaluation Details (Score: 8.4/10)
This is a strong, professional output that fulfills nearly all requirements with appropriate formal tone for LinkedIn and the funder/district leader audience. The post is specific, action-oriented, and avoids common nonprofit clichés. However, there are minor structural issues: the word count appears to exceed 120 words, and the flow could be tightened for better readability on LinkedIn.
- • Excellent tone calibration for formal/professional audience—precise, respectful, outcome-focused without being dry
- • Strong specificity: names neighborhoods, cites concrete impact data (21% absenteeism drop), describes actual services (bilingual counseling, trauma-informed groups)
- • Authentic partnership acknowledgment with @ChiPubSchools tag that appears genuine to the mission
- • Clear, valuable call-to-action directed at the specific audience (district leaders, CSR teams, foundations) with relevant resource link
- • Thoughtful visual recommendation (stat graphic with map) that is dignified, non-exploitative, and quickly producible
- • Comprehensive auxiliary elements: appropriate ALT text, realistic posting window, useful moderator reply, content note
- • Avoids savior language, trauma pornography, and generic awareness-raising platitudes
- • Word count appears to be approximately 105-110 words in the main post body, which is within range but the structure feels dense—could benefit from line breaks for LinkedIn readability
- • The opening hook 'what helps students learn: mental health' is somewhat abstract for a formal audience; could be more direct
- • ALT text is 148 characters including spaces, pushing the upper limit and could be slightly more concise
- • Minor: The sign-off placement after the URL and before hashtags is unconventional for LinkedIn—typically would appear at the very end or be omitted on this platform for organizational accounts
Large Established Org
National coastal conservation nonprofit headquartered in San Francisco; 120 staff, chapters along the West Coast, major donors and brand partners.
View scenario details
Instagram caption (WARM): World Oceans Day is today—because healthy seas protect our coasts, feed communities, and store carbon. At Pacific Shore Conservancy, we restore marine habitat and build coastal resilience along the West Coast, from living shorelines to kelp and eelgrass. Since 2019, we’ve restored 3.1 million native oysters and 220 acres of seagrass. Los Angeles: volunteer days in Santa Monica Bay run this week—eelgrass plantings and beach microplastics surveys. Be part of it: sign up, bring a team (businesses welcome), or make a gift at https://pacificshore.org/oceans-day. #WorldOceansDay #PacificShoreConservancy #SeagrassRestoration #OceanVolunteers
Visual suggestion: Program-in-action shot: PSC staff and volunteers knee-deep in Santa Monica Bay at low tide, carefully planting eelgrass shoots; branded hats or vests; photo consent gathered.
Image ALT TEXT (120–150 chars): Volunteers and PSC staff, knee-deep in Santa Monica Bay at low tide, planting eelgrass by hand; buckets and gloves visible in soft morning light.
Posting time: June 8, 6–8 a.m. local. If volunteer shifts fill fast, schedule a teaser post and Stories on June 6–7 to drive early sign-ups.
Moderator reply (prewritten): Thanks for your support—sign up, donate, or request a corporate team day at the link in our bio (pacificshore.org/oceans-day)!
Content warning: None.
AI Evaluation Details (Score: 7.4/10)
The output is comprehensive and follows most requirements, but has a critical tone mismatch—it's labeled WARM when CASUAL was requested. The content is solid and usable, with good specificity and actionable elements, though the caption exceeds the word count and the partner tag is missing.
- • Excellent adherence to structure: clear hook, program description, concrete proof point, and actionable CTA with link
- • Strong visual suggestion with realistic, dignity-first imagery (volunteers in action, consent noted) and descriptive ALT text
- • Specific local angle well-integrated (Santa Monica Bay volunteer days) with business volunteer option
- • Avoids clichés and savior framing; uses active voice and concrete impact numbers
- • Helpful moderator reply and strategic posting time guidance with teaser post recommendation
- • Good hashtag selection—official, org, and niche tags without generic overcrowding
- • Tone mismatch: labeled 'WARM' but scenario requested 'CASUAL'—the actual tone is somewhat warm but lacks casual elements like emoji or conversational language that Instagram casual typically includes
- • Word count violation: caption is approximately 125-130 words, exceeding the 80-120 word requirement
- • Missing partner tag: @CAStateParks was provided but not included in the caption
- • ALT text is 148 characters including spaces, slightly over the 150-character limit (minor but technically non-compliant)
- • Could be more casual for Instagram—phrases like 'make a gift' and 'Be part of it' are slightly formal for the requested casual tone
Test Summary: Generated Nov 2, 2025 • 3 scenarios • 9 total outputs • Average quality score: 8.24/10 • Total validation cost: $0.2153